Privacy Statement

Your privacy is our top priority. We do everything we can to keep your personal data safe and well protected. In this statement, we explain how we handle your data and how we use it to improve our services for you.

We believe that everyone should have control over their personal data and the right to decide whether it is shared with us. In this Privacy Statement, you can read about what personal data we may collect from you, how we use it, and with whom we may share it. We also explain the measures we take to protect your privacy, how you can exercise your rights, and how we ensure compliance with this statement.

This Privacy Statement applies to all personal data collected, managed, used, and shared by SUE. Please read this statement in conjunction with our Terms of Use and Cookie Statement. We may amend this Privacy Statement from time to time; the most current version is always available on our website.

When does this privacy statement apply?

This Privacy Statement applies when you visit our websites or contact our team. By doing so, you consent to the collection and use of your personal data as described in this statement. In addition, this Privacy Statement applies to contact details that SUE receives for the purpose of performing an agreement.

What data do we collect?

We collect your data in order to provide and improve our services, and to inform you about our activities, promotions, or products and services that you have purchased from us. You can provide this data directly to us, for example via forms on our website, your business card, order details, or email correspondence. In addition, we may collect data by analyzing how you use our products and services, by receiving data from organizations that lawfully share their mailing lists with us, or through cookies on our websites.

Types of personal data we collect

We distinguish between different types of personal data in order to deliver our products and services effectively.

• User data: data that allows us to identify or contact you, such as your name, address, telephone number, language preference, gender, email address, participation in our campaigns, and interactions with our websites.

• Traffic data: technical data necessary for the proper functioning of electronic communications, such as your IP address.

• Sensitive data: we do not process sensitive personal data.

Why do we need this information?

We only process personal data for specific and necessary purposes. With your consent, we collect personal data for the following purposes:

1. Processing requests for products, services, and events: for example, to send newsletters or provide requested information.

2. Answering questions about our products, services, and events: so that we can provide you with accurate and relevant assistance.

3. Providing the best possible service: to improve our services, provide support, and inform you about updates or disruptions.

4. Providing information about products, services, events, and activities: such as relevant offers, events, webinars, training courses, or job vacancies, where legally permitted.

In addition, we may analyze your browsing behavior to personalize website content and newsletters, enabling you to find relevant information more quickly.

Who manages your data?

Your personal data is managed by SUE and is only accessible to employees who need it to perform their work.

For specific tasks, we may collaborate with external processors. In that case, your data will be processed confidentially and securely based on strict contractual agreements.

We do not sell or rent your personal data. Anonymized and aggregated data used for reporting purposes can never be traced back to individual persons.

How do we protect your data?

We take appropriate technical and organizational measures to protect your personal data. Our employees are trained in data protection and our IT infrastructure is secured by specialized experts.

If a data breach occurs that may affect your personal data, we will inform you in accordance with our legal obligations.

Please note: our websites may contain links to third-party websites. The privacy policies of these parties are not covered by this Privacy Statement.

Accessing, changing, and deleting your data

You have the right to view, correct, or have your personal data deleted. Requests for this must be submitted in writing; we will respond within 30 days.

We may ask you to verify your identity, but we will never ask for a copy of your ID.

The removal of certain data may affect our services or may not be possible due to legal obligations.

How long do we retain your personal data?

We do not store personal data longer than necessary. User data is stored for a maximum of ten years after the end of the last agreement. Traffic data is stored for a maximum of five years.

Opt out of personalized ads

You can opt out of personalized ads by clicking the opt-out icon displayed in ads. This opt-out is browser-specific and uses cookies.

This Privacy Statement was last updated on August 23, 2024.