Performance Marketer (B2B)

As a Performance Marketer, you focus on reaching and converting our target audience through SEA, SEO, GEO (AI visibility), and social media. You research questions, prompts, and keywords to understand how to effectively utilize online marketing channels and generate leads.

There’s also plenty of opportunity to explore other marketing aspects besides all things performance related. Whether it’s technically managing our website, creating content, or designing visuals: we’re open to learn more about what other skills you master, but here are some of the things you’ll be working on.

• Conduct in-depth keyword and competitor analyses.
• Analyse and improve technical SEO aspects such as site structure, page speed, and indexability.
• Advise on and optimise on-page content and metadata in collaboration with the content team.
• Optimise content and site structure for Generative Engine Optimisation (GEO) to increase visibility in AI-driven search and answer platforms.
• Experiment with new AI-powered discovery channels, monitor performance, and translate emerging search behaviours into actionable optimisation strategies.
• Develop and manage Google Ads and other search and performance marketing campaigns.
• Develop and manage LinkedIn campaigns and identify and experiment with new social channels.
• Monitor performance, report insights, and translate data into actionable improvements.

We are looking for someone who is hands-on, energetic, and focused on results. You enjoy being close to execution and get excited about turning data, experiments, and insights into measurable growth. You’re curious by nature, not afraid to test new ideas, and comfortable taking ownership of your channels from strategy through optimisation. 

You combine analytical thinking with a pragmatic mindset and enjoy working in a fast-moving environment where impact matters. As part of a small, dynamic team, you’ll have the freedom to shape how search, AI, and performance marketing are used at SUE and you’re someone people genuinely enjoy working with.

• A bachelor degree.
• At least 2 years of relevant experience in a similar role.
• Experience with Google Ads and LinkedIn Ads.
• Experience with tools such as Looker Studio, GA4, Semrush, and Leadino (or similar) 
• Basic understanding of content strategy.
• Ability to work independently and collaboratively in a fast paced team.
• Fluent in Dutch and English.
• Affinity with tech, cloud or IT, and any experience in the IT industry is definitely a plus.

Experience and skills that serve as an advantage

• Technical background, experience with WordPress
• Content creation / design experience

Not sure if you meet every requirement? Don’t worry. Skilled in at least one channel is a must, but other than that, we believe in hiring for attitude and teaching new skills on the job. 

You will be part of a small but growing marketing team, working alongside an experienced Head of Marketing and a creative Content Creator. We collaborate closely with Sales and Product Management in order to align marketing initiatives with business goals. We are a highly energetic team with a ‘ship it’ culture and encourage you to rather ask for forgiveness than for permission. Your initiatives and ideas will be valued and you’ll get the freedom and flexibility you need. The vibe is high energy, creative freedom, and lots of room to pitch your own ideas. We are big on just shipping it and learning by doing. We value in-person collaboration and creativity, so we are looking for someone who enjoys working at the office. 

There’s a lot to say about why you would want to join SUE. Yes, we have a great culture. Yes, you can learn and grow here. Yes, there are a lot of fun and challenging assignments. Here’s a list of what’s more (and you really should ask SUE people about what we forgot on this list):

• A salary that matches your knowledge and experience and an interesting bonus scheme
• 25 holiday days, which can eventually become 30
• Competitive pension plan
• Extensive study budget, paid study days, and get as many certificates as you like
• Best tech and tools you need to do your job
• Awesome and knowledgeable colleagues who always want to help
• Great office with race simulators, free lunch, fruit, and drinks, pool table, etc.
• Monthly TechTalk with inspiring speakers and good food
• >Many social events for everyone who wants to join, like game nights, beer tastings, family days, LAN-parties, golf trips, skiing trips, etc.

SUE is Netherlands’ most experienced cloud-native solution provider, supporting technology driven organizations with their digital transformation since 1997. With a team of highly skilled experts, we empower organizations to innovate faster by making complexity simple.

We specialize in designing, building, and managing cloud and IT infrastructures, offering tailored services to meet specific needs. Our in-house tools, like Multistax and Re:App, make moving to the cloud easier, faster, and better for developers.

Partnering with leaders like AWS, GitLab, and Red Hat, we bring the best technology to our customers. At SUE, we’re here to simplify, innovate, and grow together. So, will you join us?